Top Toy Group (a Swedish arm of Toys R’ Us) decided to throw out gender norms and release a Christmas toy catalog that features boys playing with dolls and girls playing with toy guns. [via 22words]
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Top Toy Group (a Swedish arm of Toys R’ Us) decided to throw out gender norms and release a Christmas toy catalog that features boys playing with dolls and girls playing with toy guns. [via 22words]

Good start, but the toys are still mostly in gender-specific colours!
They can’t change the colors the toys are produced in!
There is really no such thing as “gender-specific colors” it’s a social construct. In fact when we started using colors to identify gender of babies, pink was the more common color for boys (http://www.smithsonianmag.com/arts-culture/When-Did-Girls-Start-Wearing-Pink.html)
As the father of an 8-year-old who does not adhere to our current gender norms I think this catalog is great
No such thing as gender specific colors
“A pair of hop-along boots and a pistol that shoots is the wish of Janice and Jen. Dolls that will talk and will go for a walk is the hope of Barney and Ben.” ^_^
Aww that’s so sweet.
You do know where that’s from, right?
don’t see much wrong with this angle. kids just like to play and imagine.
G.A.Y!
sd, you think that breaking out of gender stereotypes is gay? Seriously? ?! -_-
+1
Toy catalogs: you’re doing it right.
Faith in humanity restored.
Some of these are not from the same catalogue as some of it is in Danish and from a store called BR